Hire Local SEO Experts
Connect with Local SEO Experts from Latin America. Skilled in location targeting, GMB optimization, and geo-ranking strategies with setup in 21 days.














Hire Remote Local SEO Experts


María Paula is a marketing leader aligning creative vision with clear objectives.
- Leadership & Coaching
- Marketing Strategy
- Creative Direction
- Brand Positioning
- Team Enablement


Camila is a marketing strategist balancing creativity with analytical marketing execution.
- Go-to-Market Strategy
- Content & Social Planning
- Customer Funnels
- Marketing Analytics
- Brand Voice Development


Mónica is a marketing expert blending performance data with creative execution.
- Campaign Planning
- Growth Strategy
- Content Execution
- Market Research
- Performance Review


Alba is a marketing voice shaping brand narratives through user and market insights.
- Brand Messaging
- User Research
- Creative Strategy
- Content Distribution
- Growth Campaigns


Daniela is a marketing voice aligning creative storytelling with business goals.
- Messaging Strategy
- Content Creation
- Campaign Execution
- Audience Research
- Creative Collaboration


Giselle is a marketing strategist connecting audiences through authentic messaging.
- Content Strategy
- Brand Development
- Audience Growth
- Channel Planning
- Analytics Tracking


Darwin is a marketer shaping strategies that connect performance with brand identity.
- Digital Strategy
- Conversion Optimization
- Ad Campaigns
- Market Research
- Customer Segmentation

"Over the course of 2024, we successfully hired 9 exceptional team members through Lupa, spanning mid-level to senior roles. The quality of talent has been outstanding, and we’ve been able to achieve payroll cost savings while bringing great professionals onto our team. We're very happy with the consultation and attention they've provided us."


“We needed to scale a new team quickly - with top talent. Lupa helped us build a great process, delivered great candidates quickly, and had impeccable service”


“With Lupa, we rebuilt our entire tech team in less than a month. We’re spending half as much on talent. Ten out of ten”

Lupa's Proven Process
Together, we'll create a precise hiring plan, defining your ideal candidate profile, team needs, compensation and cultural fit.
Our tech-enabled search scans thousands of candidates across LatAm, both active and passive. We leverage advanced tools and regional expertise to build a comprehensive talent pool.
We carefully assess 30+ candidates with proven track records. Our rigorous evaluation ensures each professional brings relevant experience from industry-leading companies, aligned to your needs.
Receive a curated selection of 3-4 top candidates with comprehensive profiles. Each includes proven background, key achievements, and expectations—enabling informed hiring decisions.
Reviews

"Over the course of 2024, we successfully hired 9 exceptional team members through Lupa, spanning mid-level to senior roles. The quality of talent has been outstanding, and we’ve been able to achieve payroll cost savings while bringing great professionals onto our team. We're very happy with the consultation and attention they've provided us."


“We needed to scale a new team quickly - with top talent. Lupa helped us build a great process, delivered great candidates quickly, and had impeccable service”


“With Lupa, we rebuilt our entire tech team in less than a month. We’re spending half as much on talent. Ten out of ten”


“We scaled our first tech team at record speed with Lupa. We couldn’t be happier with the service and the candidates we were sent.”

"Recruiting used to be a challenge, but Lupa transformed everything. Their professional, agile team delivers top-quality candidates, understands our needs, and provides exceptional personalized service. Highly recommended!"


“Lupa has become more than just a provider; it’s a true ally for Pirani in recruitment processes. The team is always available to support and deliver the best service. Additionally, I believe they offer highly competitive rates and service within the market.”

"Highly professional, patient with our changes, and always maintaining clear communication with candidates. We look forward to continuing to work with you on all our future roles."


“Lupa has been an exceptional partner this year, deeply committed to understanding our unique needs and staying flexible to support us. We're excited to continue our collaboration into 2025.”


"What I love about Lupa is their approach to sharing small, carefully selected batches of candidates. They focus on sending only the three most qualified individuals, which has already helped us successfully fill 7 roles.”


"We hired 2 of our key initial developers with Lupa. The consultation was very helpful, the candidates were great and the process has been super fluid. We're already planning to do our next batch of hiring with Lupa. 5 stars."

"Working with Lupa for LatAm hiring has been fantastic. They found us a highly skilled candidate at a better rate than our previous staffing company. The fit is perfect, and we’re excited to collaborate on more roles."


"We compared Lupa with another LatAm headhunter we found through Google, and Lupa delivered a far superior experience. Their consultative approach stood out, and the quality of their candidates was superior. I've hired through Lupa for both of my companies and look forward to building more of my LatAm team with their support."


“We’ve worked with Lupa on multiple roles, and they’ve delivered time and again. From sourcing an incredible Senior FullStack Developer to supporting our broader hiring needs, their team has been proactive, kind, and incredibly easy to work with. It really feels like we’ve gained a trusted partner in hiring.”

Working with Lupa was a great experience. We struggled to find software engineers with a specific skill set in the US, but Lupa helped us refine the role and articulate our needs. Their strategic approach made all the difference in finding the right person. Highly recommend!

Lupa goes beyond typical headhunters. They helped me craft the role, refine the interview process, and even navigate international payroll. I felt truly supported—and I’m thrilled with the person I hired. What stood out most was their responsiveness and the thoughtful, consultative approach they brought.

Local SEO Experts Soft Skills
Process Discipline
Manage listings, reviews, and citations methodically.
Problem Solving
Address ranking drops or data inconsistencies quickly.
Communication
Keep local clients informed of changes and results.
Attention to Detail
Ensure consistent info across all local platforms.
Adaptability
Respond to changes in local search algorithms.
Independence
Operate efficiently with minimal day-to-day oversight.
Local SEO Experts Skills
Google Business Profile
Optimize and manage local listings across locations.
Citation Building
List and sync businesses on high-authority directories.
Local Keyword Targeting
Research terms with local and intent relevance.
Review Management
Improve visibility through review response strategies.
Local Link Building
Secure backlinks from regionally relevant sources.
Map Pack Optimization
Boost rankings in Google’s local 3-pack results.
How to Write an Effective Job Post to Hire Local SEO Experts
Recommended Titles
- Local SEO Specialist
- Geo SEO Expert
- Local Search Optimizer
- SEO Analyst – Local
- Maps & Listings SEO Expert
- Regional SEO Consultant
Role Overview
- Tech Stack: Skilled in GMB, local citation tools, SEO platforms, and analytics.
- Project Scope: Improve local rankings and presence across search and maps.
- Team Size: Collaborate with marketing and SEO teams (3–5).
Role Requirements
- Years of Experience: 2–4 years in local SEO or geotargeted campaigns.
- Core Skills: Citation management, GMB optimization, local keyword research.
- Must-Have Technologies: Moz Local, BrightLocal, Google My Business, SEMrush.
Role Benefits
- Salary Range: $60,000 – $110,000 based on competitive local reach.
- Remote Options: Remote with coordination across business networks.
- Growth Opportunities: Lead geo-targeted SEO strategies for multi-region brands.
Do
- Mention GMB optimization, local citations, and review strategy
- List tools like BrightLocal, Whitespark, and GA4
- Include local link-building and geo-targeted keywords
- Highlight success in driving regional search visibility
- Use geo-aware, traffic-driven SEO language
Don't
- Don’t confuse with general SEO—focus on local ranking factors
- Avoid skipping GMB optimization and local citations
- Don’t post without geolocation, review, or map pack strategy
- Refrain from generic SEO jargon without specificity
- Don’t ignore tools like BrightLocal or manual outreach tactics
Top Local SEO Expert Interview Questions
What to ask Local SEO Experts about ranking tactics
How do you approach a local SEO audit?
Expect checks on NAP consistency, GMB profiles, local citations, schema markup, and on-page optimization for location keywords.
What tools do you use for local SEO strategy?
Expect BrightLocal, Moz Local, GMB insights, Whitespark, and local SERP analysis via manual search emulation.
How do you improve Google Business Profile rankings?
Expect review management, accurate categories, photo updates, Q&A engagement, and local post publishing.
How do you build high-quality local backlinks?
They should explain local sponsorships, directories, partnerships, PR outreach, and niche-specific citation building.
What KPIs do you use to track local SEO performance?
Expect GMB actions, local pack rankings, website traffic from local queries, and call or direction request volume.
How do you troubleshoot a sudden drop in local rankings?
Expect citation audits, competitor tracking, GMB changes, and local link quality checks.
Describe a time you ranked a business in a competitive local market.
Expect detailed local strategy including content localization, review generation, and map pack optimization.
What do you do when local NAP citations are inconsistent?
Expect structured cleanup using tools like BrightLocal or manual outreach for correction.
How do you improve click-through rates in local listings?
Expect photo optimization, review generation strategies, and compelling business descriptions.
How do you handle service area businesses in local SEO?
Expect page structure optimization, GMB tweaks, and tailored local schema implementation.
Tell me about a time you helped a business improve its local presence.
Expect listing optimization, citation audits, and map ranking improvements.
How do you handle inconsistencies in NAP data across directories?
Expect tracking tools, update workflows, and prioritization rationale.
Describe a situation where reviews impacted local performance.
Expect review strategy, response tactics, and sentiment tracking.
What’s your approach when a location suddenly drops from local packs?
Expect GMB audit, competitor check, and indexation troubleshooting.
How do you communicate local SEO value to small business owners?
Look for simplified visuals, business outcomes, and performance tracking.
- Fails to optimize GMB/GBP profiles thoroughly
- Neglects local citations or NAP consistency
- Overpromises local traffic gains
- Ignores local backlink opportunities
- Poor handling of multi-location SEO

Build elite teams in record time, full setup in 21 days or less.
Book a Free ConsultationWhy We Stand Out From Other Recruiting Firms
From search to hire, our process is designed to secure the perfect talent for your team

Local Expertise
Tap into our knowledge of the LatAm market to secure the best talent at competitive, local rates. We know where to look, who to hire, and how to meet your needs precisely.

Direct Control
Retain complete control over your hiring process. With our strategic insights, you’ll know exactly where to find top talent, who to hire, and what to offer for a perfect match.

Seamless Compliance
We manage contracts, tax laws, and labor regulations, offering a worry-free recruitment experience tailored to your business needs, free of hidden costs and surprises.

Lupa will help you hire top talent in Latin America.
Book a Free ConsultationTop Local SEO Expert Interview Questions
What to ask Local SEO Experts about ranking tactics
How do you approach a local SEO audit?
Expect checks on NAP consistency, GMB profiles, local citations, schema markup, and on-page optimization for location keywords.
What tools do you use for local SEO strategy?
Expect BrightLocal, Moz Local, GMB insights, Whitespark, and local SERP analysis via manual search emulation.
How do you improve Google Business Profile rankings?
Expect review management, accurate categories, photo updates, Q&A engagement, and local post publishing.
How do you build high-quality local backlinks?
They should explain local sponsorships, directories, partnerships, PR outreach, and niche-specific citation building.
What KPIs do you use to track local SEO performance?
Expect GMB actions, local pack rankings, website traffic from local queries, and call or direction request volume.
How do you troubleshoot a sudden drop in local rankings?
Expect citation audits, competitor tracking, GMB changes, and local link quality checks.
Describe a time you ranked a business in a competitive local market.
Expect detailed local strategy including content localization, review generation, and map pack optimization.
What do you do when local NAP citations are inconsistent?
Expect structured cleanup using tools like BrightLocal or manual outreach for correction.
How do you improve click-through rates in local listings?
Expect photo optimization, review generation strategies, and compelling business descriptions.
How do you handle service area businesses in local SEO?
Expect page structure optimization, GMB tweaks, and tailored local schema implementation.
Tell me about a time you helped a business improve its local presence.
Expect listing optimization, citation audits, and map ranking improvements.
How do you handle inconsistencies in NAP data across directories?
Expect tracking tools, update workflows, and prioritization rationale.
Describe a situation where reviews impacted local performance.
Expect review strategy, response tactics, and sentiment tracking.
What’s your approach when a location suddenly drops from local packs?
Expect GMB audit, competitor check, and indexation troubleshooting.
How do you communicate local SEO value to small business owners?
Look for simplified visuals, business outcomes, and performance tracking.
- Fails to optimize GMB/GBP profiles thoroughly
- Neglects local citations or NAP consistency
- Overpromises local traffic gains
- Ignores local backlink opportunities
- Poor handling of multi-location SEO