Top 10 Firms for Hiring Sales Teams in Latin America in 2026

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Published on
August 28, 2026
Updated on
August 28, 2026
Joseph Burns
Founder

I help companies hire exceptional talent in Latin America. My journey took me from growing up in a small town in Ohio to building teams at Capital One, Meta, and eventually Rappi, for which I moved from Silicon Valley to Colombia and had to recruit a local tech team from scratch. That’s where I realized traditional recruiting was broken, and how much available potential there was in Latin American talent. Almost ten years later, I still work closely with Latin American professionals, both for my company and for clients. They know US business culture, speak great English, work in the same time zones, and bring strong skills and dedication at a better cost. We have helped companies like Rappi, Globant, Capital One, Google, and IBM build their teams with top talent from the region.

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US companies hire sales talent in Latin America for roles ranging from SDRs and account executives to sales managers, country leaders, and CROs. But the firms that recruit these roles use very different models. Some specialize in direct-hire recruiting, some provide managed staffing and payroll support, some operate global talent networks, and others focus on senior executive search.

That distinction matters because the right partner for two SDR hires may not be the right firm for a VP of Sales or CRO search. This guide compares 10 firms by Latin America coverage, sales specialization, role seniority, selection process, engagement model, and publicly available evidence so you can choose the partner that fits your sales motion and growth stage.

What actually separates these firms

The biggest difference between firms is not simply how quickly they produce candidates. It is the hiring model they use and how much of the recruiting, assessment, employment, and post-hire process they own.

Hiring Model Best Suited For What to Evaluate
Direct-Hire Sales Recruiter Permanent SDR, AE, manager, or leadership hires Sales-specific assessment, market knowledge, replacement terms
Managed Staffing Provider Teams that need recruiting plus payroll or HR support Ongoing fees, employment structure, support model
Embedded Recruiting or RPO Companies hiring repeatedly across several sales roles Recruiter quality, capacity, reporting, and process integration
Global Talent Network Flexible, fractional, or rapid-access talent Regional depth, vetting, engagement structure
Professional Recruitment Firm Country-specific professional and management hiring Local market coverage and functional specialization
Executive Search Firm VP, CRO, country manager, and board-visible roles Leadership assessment, discretion, market mapping

The right model depends on the role, hiring volume, seniority, and how much of the process your internal team wants the partner to own. A company adding five SDRs has a different recruiting problem from a board replacing a CRO.

Best firms for hiring sales teams in Latin America at a glance

Rank Firm Best For Regional Focus Sales Coverage Model
1 Lupa Building sales teams across seniority levels Latin America SDR through sales leadership Recruiting, staffing, RPO
2 Scale Army Distributed sales-team hiring Latin America + other regions SDR, BDR, AE, sales management Recruitment
3 HiresLink Recruiting plus workforce management Latin America Sales and broader functions Managed staffing
4 GENTY Recruitment Transparent fixed-fee sales recruiting Latin America SDR, BDR, AE, manager, leadership Direct hire
5 Go Carpathian Flat-fee international recruitment Latin America + other regions SDR, BDR, AE, manager Direct recruitment
6 LatamCent SaaS and GTM hiring Latin America SDR through CRO Recruiting/staffing
7 Toptal Flexible or on-demand sales talent Global Individual salespeople and teams Talent network
8 Michael Page Local professional and management hiring Strong Latin America presence Sales and commercial roles Professional recruitment
9 Korn Ferry Senior professional and executive hiring Global with Latin America operations Senior sales and leadership Search/RPO
10 Heidrick & Struggles CRO and senior sales leadership Global Senior commercial leadership Executive search

The 10 firms, ranked

1. Lupa

Lupa is a Latin America-focused recruiting partner supporting sales hiring from SDR and account executive roles through sales management and senior commercial positions. Its approach starts with defining the sales motion, candidate profile, compensation, and selection criteria before sourcing begins. Lupa's current sales recruiting materials describe role-specific evaluation followed by a focused shortlist rather than high-volume resume delivery.

Best for: US companies that want one recruiting partner capable of supporting multiple sales roles and seniority levels while keeping selection quality central to the process.

Lupa currently publishes five-day recruiting processes for roles such as SDRs and account executives, including profile definition, targeted sourcing, evaluation, and a shortlist of finalists.

2. Scale Army

Scale Army is a global remote-recruitment company with a substantial sales hiring practice. Its sales coverage includes SDRs, BDRs, account executives, account managers, sales managers, inside sales representatives, and sales operations roles. The company recruits in Latin America alongside other international talent markets.

Best for: Companies building repeatable remote sales functions that are comfortable considering talent across more than one region.

Scale Army's current role library lists a broad range of sales positions, while its 2026 sales-recruitment content positions Latin America as one of its major hiring markets.

3. HiresLink 

HiresLink provides Latin America staffing and direct-hire services rather than operating primarily as a self-service talent marketplace. Its managed staffing model combines candidate sourcing and vetting with onboarding, payroll coordination, HR support, and ongoing workforce management.

Best for: Companies that want a provider to handle both talent acquisition and much of the administrative infrastructure required to operate a distributed Latin American team.

HiresLink currently publishes a managed staffing model with candidate sourcing, lifecycle support, and replacement coverage.

4. GENTY Recruitment

GENTY Recruitment focuses on hiring Latin American professionals across sales and other business functions. Its dedicated sales recruitment offering covers SDRs, BDRs, account executives, sales managers, and revenue leadership positions.

The company publicly lists fixed-fee sales recruitment from $2,900 per hire, first candidates within three to five days, and a three-month replacement guarantee. These figures are GENTY's own published service terms and should be treated as provider-reported rather than independent benchmarks.

Best for: Companies that value transparent pricing and want a dedicated Latin America sales recruiting model without a traditional percentage-of-salary fee.

GENTY's current sales page directly supports its SDR through sales-leadership specialization and published commercial terms.

5. Go Carpathian

Go Carpathian recruits sales, marketing, operations, and other remote professionals across Latin America, South Africa, Eastern Europe, and the United States. Its sales coverage includes SDRs, BDRs, account executives, and sales managers.

The company uses a flat-fee recruitment model and publicly advertises a 120-day replacement guarantee. Because it recruits across several regions, it is better suited to companies willing to compare Latin American talent with other international markets than companies seeking an exclusively regional search partner.

Best for: Companies prioritizing transparent, one-time recruiting fees and multi-region talent access.

6. LatamCent

LatamCent specializes in hiring Latin American talent for US companies, with a dedicated GTM and sales practice. Its current role coverage includes outbound sales representatives, account executives, VP of Sales positions, and Chief Revenue Officer roles.

Its sales positioning is particularly relevant to B2B SaaS companies looking for candidates familiar with US sales cycles, CRM platforms, outbound systems, and distributed go-to-market teams.

Best for: SaaS and technology companies building sales and broader go-to-market functions in Latin America.

LatamCent currently maintains a dedicated GTM and Sales talent category covering roles from outbound representatives through CRO and VP of Sales positions.

7. Toptal

Toptal operates a global talent network that includes sales professionals and sales teams alongside its better-known technology, design, and finance talent. Companies can use the network for individual sales representatives or larger sales requirements, with Toptal handling the matching process.

Its main limitation for this comparison is regional specialization. The network is global rather than built specifically around Latin American recruiting markets.

Best for: Companies prioritizing flexibility and rapid access to vetted global sales talent over country-specific Latin America recruiting expertise.

Toptal currently says its typical sales-representative hiring process can produce a match in about 48 hours, although larger team requirements may take longer.

8. Michael Page

Michael Page, part of PageGroup, provides professional recruitment across multiple Latin American markets and maintains active sales and commercial recruitment practices in major markets including Mexico and Brazil.

PageGroup reported more than 500 fee earners across seven Latin American countries at the end of 2025, giving it a considerably larger in-region operating footprint than many boutique providers. Its current job categories in Mexico and Brazil include sales representatives, business development managers, account roles, sales managers, and commercial leadership positions.

Best for: Companies that value established local recruiting infrastructure and need professional or management-level commercial talent within specific Latin American markets.

PageGroup describes itself as having a market-leading regional position with more than 500 fee earners across seven Latin American countries. Current Michael Page listings in Mexico and Brazil also demonstrate active sales recruiting across multiple seniority levels.

9. Korn Ferry

Korn Ferry is a global talent and organizational consulting firm offering executive search, professional search, recruitment projects, and RPO. Its current professional-search organization includes dedicated Latin American leadership and regional operations.

Its breadth makes it most relevant when a company needs a senior sales leader, multiple professional-level searches, or a broader talent-acquisition program rather than a small SDR hiring project.

Best for: Larger companies running high-stakes commercial leadership searches or broader professional hiring programs across Latin America.

Korn Ferry currently lists professional search, executive search, RPO, and project recruitment services, with dedicated Latin America professional-search leadership.

10. Heidrick & Struggles

Heidrick & Struggles is a global executive-search and leadership advisory firm with a dedicated Sales Leaders practice. Its sales leadership work includes Chief Revenue Officers, Chief Sales Officers, Chief Commercial Officers, Executive Vice Presidents of Sales, and Senior Vice Presidents of Sales.

This makes the firm relevant at the top of the commercial organization rather than for high-volume SDR or account executive hiring.

Best for: Enterprise companies conducting confidential or board-visible searches for senior revenue and sales executives.

Heidrick says its sales practice has placed hundreds of sales officers across dozens of countries and specifically lists CRO, CSO, CCO, EVP Sales, and SVP Sales roles.

How sales recruiting firms in Latin America charge

Recruiting costs vary because providers on this list use different business models. Comparing the headline fee alone can be misleading if one provider only handles recruitment while another also manages employment, payroll, compliance, or ongoing HR.

Model Typical Fee Structure Best Suited For
Flat-Fee Recruitment Fixed price per successful hire Individual SDR, AE, or manager searches
Percentage Placement Fee based on first-year compensation Traditional professional recruitment
Managed Staffing Monthly fee or markup plus compensation Ongoing distributed teams
RPO Monthly, project, or per-hire structure Recurring hiring volume
Retained Executive Search Retainer paid across search milestones CRO, VP, or other senior leadership
Talent Network Hourly, part-time, or full-time engagement Flexible sales capacity

Some providers publicly disclose pricing while others quote each engagement individually. GENTY, for example, currently publishes fixed-fee sales recruiting from $2,900 per hire, while HiresLink publishes a recurring managed-staffing model. Treat public prices as starting points, not directly comparable totals, because the services included can differ materially.

How to pick the right firm for your stage

Match the firm type to the hire, not the other way around.

1. First SDR or small SDR pod: Prioritize a sales-focused recruiter or staffing firm that can evaluate outbound communication, objection handling, CRM familiarity, and English under live conditions.

2. Several repeatable sales hires: Consider managed staffing or an embedded recruiting model if you expect recurring SDR, BDR, AE, or customer-facing hiring.

3. First VP of Sales or country manager: Use a recruiter capable of targeted market mapping and leadership assessment. A small number of carefully qualified candidates is more useful than a large resume batch.

4. CRO or board-visible commercial leader: Executive search becomes more appropriate when confidentiality, leadership assessment, stakeholder alignment, and market mapping matter more than raw hiring speed.

A common failure mode is running a VP of Sales search through a volume staffing platform. The risk is receiving a fast shortlist of candidates who meet surface-level requirements without enough evidence that they are the strongest available leaders for the role.

What to test before you sign with any firm

Hiring a sales team well is a selection design problem before it is a sourcing problem. Ask any firm on this list these questions before engaging.

1. How do you define the role before sourcing begins? The recruiter should understand your sales motion, buyer, average deal size, sales cycle, territory, outbound or inbound mix, and performance expectations.

2. How do you evaluate sales candidates beyond their resume? Look for job-relevant assessment such as objection handling, discovery, deal review, prospecting scenarios, or leadership cases depending on the role.

3. How do you verify past sales performance? Ask how the firm investigates quota, attainment, pipeline contribution, deal size, sales-cycle ownership, and the candidate's individual contribution.

4. How do you assess English and client-facing communication? For US-facing sales roles, live communication assessment matters more than self-reported proficiency.

5. How do you calibrate compensation by country and role? A strong partner should use current market evidence rather than applying one compensation benchmark across Latin America.

6. What happens if the placement does not work out? Ask for the exact replacement window, exclusions, and whether another search incurs additional fees.

7. Who actually runs the search? Understand whether your day-to-day recruiter has experience with the role, country, and seniority level you are hiring.

8. What support continues after the shortlist? Clarify interview coordination, references, offer calibration, onboarding, payroll, and post-hire support.

What sales roles can you hire in Latin America?

Sales recruiting firms in Latin America can support very different parts of the revenue organization. Before choosing a partner, confirm that it regularly recruits the level and sales motion you need.

Role Typical Hiring Need
SDR / BDR Prospecting, outbound outreach, lead qualification
Account Executive Discovery, demos, negotiation, full-cycle selling
Account Manager Retention, expansion, relationship management
Sales Operations / RevOps CRM, reporting, forecasting, process optimization
Sales Manager Coaching, pipeline management, team execution
VP / Head of Sales Sales strategy, hiring, forecasting, organizational design
CRO Company-wide revenue strategy and executive leadership

A recruiter that performs well on repeatable SDR hiring is not automatically the best partner for an executive sales search. Ask for recent examples involving the same role, seniority, and sales motion you need.

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Frequently Asked Questions

What is the best firm for hiring a sales team in Latin America?

There is no single best firm for every sales hire. A Latin America-focused recruiter such as Lupa or GENTY can fit permanent sales hiring, managed staffing providers such as HiresLink suit companies that want additional HR support, and executive-search firms such as Korn Ferry or Heidrick & Struggles are better suited to senior leadership mandates.

How much does it cost to hire a sales team in Latin America through a recruiting firm?

Sales recruiting fees depend on the engagement model. Firms may use flat placement fees, percentage-based recruiting fees, monthly staffing fees, RPO retainers, or retained executive-search structures. Compare what the fee includes, such as sourcing, assessment, payroll, HR support, and replacement protection, rather than comparing headline prices alone.

Should I use a nearshore staffing platform or an executive search firm to hire sales talent in Latin America?

Use a nearshore staffing platform for a first SDR or a sales pod with a proven playbook, where speed matters most. Use a specialized recruiter or executive search firm for a VP of Sales, country manager, or CRO mandate, where getting the wrong person is far more costly than moving a few weeks slower.

Which countries in Latin America have the strongest sales talent?

The right country depends on the role, language requirements, buyer market, seniority, and sales motion. Mexico, Colombia, Argentina, and Brazil all have substantial commercial talent pools, but Brazil should generally be evaluated as its own Portuguese-speaking market. For US-facing roles, assess each candidate's English, buyer experience, and sales performance rather than choosing solely by country reputation.

How do compensation structures differ for Latin America sales hires versus US sales hires?

Sales compensation varies by country, role, seniority, and sales motion. Do not automatically copy a US compensation plan into a Latin American market. Validate the base salary, variable component, quota, commission mechanics, and expected earnings against current candidates for the specific role and country you are hiring in.

By Joseph Burns
Founder

Joseph Burns is the Founder and CEO of Lupa, a company that helps clients hire exceptional talent from Latin America. With more than ten years of experience building teams in the US and Latin America, he combines product leadership at global companies with a strong understanding of nearshore hiring and remote work strategies.

Before starting Lupa, Joseph led product and engineering teams at Rappi, one of the biggest tech startups in Latin America. He built local teams from scratch in nine countries. He also worked at Meta and Capital One, where he focused on using data to make decisions and building products for many users.

Since starting Lupa, he has worked with over 300 clients around the world, hired more than 1,000 candidates, and helped reduce recruitment costs by about 60 percent. His clients include top startups and Fortune 500 companies like Rappi, Globant, Capital One, Google, and IBM.

Joseph is originally from Ohio and has lived in Brazil, Colombia, and Mexico. He speaks both English and Spanish and is passionate about connecting talent across borders and creating global opportunities for professionals in Latin America.

Areas of Expertise: Remote hiring and international team building, North America–Latin America recruiting dynamics, talent market insights and workforce strategy, global staffing models and compliance, and cost and efficiency optimization in hiring.

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