Why LatAm Hiring Extends Runway by 3x – What Your Portcos Need to Know

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Published on
July 10, 2025
Updated on
January 19, 2026
Joseph Burns
Founder

I help companies hire exceptional talent in Latin America. My journey took me from growing up in a small town in Ohio to building teams at Capital One, Meta, and eventually Rappi, for which I moved from Silicon Valley to Colombia and had to recruit a local tech team from scratch. That’s where I realized traditional recruiting was broken, and how much available potential there was in Latin American talent. Almost ten years later, I still work closely with Latin American professionals, both for my company and for clients. They know US business culture, speak great English, work in the same time zones, and bring strong skills and dedication at a better cost. We have helped companies like Rappi, Globant, Capital One, Google, and IBM build their teams with top talent from the region.

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Why Runway Matters Now More Than Ever

In a venture environment where capital efficiency is back in style and growth-at-all-costs is no longer the default strategy, startup founders are rethinking how—and where—they build their teams. The pressure is on to extend runway without compromising on execution. For early-stage companies especially, each hire carries significant weight.

And yet, far too many startups are still operating under outdated assumptions: that top-tier talent must be local, that global hiring is a compromise, or that lower cost inevitably means lower quality.

But there’s a new reality—one that VCs need to recognize, not just as advisors, but as partners in shaping the operating playbook of the next generation of great companies. Hiring in Latin America isn’t just an alternative. Done right, it’s a strategic lever that can extend runway by up to 3x, without sacrificing quality, speed, or cohesion. The key is knowing how to do it well.

The Real Advantage: Quality Talent, Strategically Placed

Talent That Rivals Silicon Valley

The idea that great engineers, marketers, or operators must sit in San Francisco or New York is increasingly outdated. LatAm talent has proven itself across the global tech ecosystem, consistently delivering at the same level—or higher—than their U.S. peers. Many speak fluent English, have worked with international teams, and bring a unique mix of resilience, creativity, and ownership.

Cultural Alignment That Matters

Time zones aren't the only factor to consider: cultural fluency matters just as much. Professionals from LatAm often share strong alignment with U.S. business culture: they value proactive communication, accountability, and adaptability. This makes cross-border collaboration seamless and reduces the friction that often derails remote teams.

Seniority Without the Premium Price Tag

Unlike other global hiring regions, LatAm doesn’t just offer affordability: it offers affordable seniority. You can find professionals with 8–10 years of experience at a fraction of the cost of a mid-level U.S. hire. That means founders can fill strategic roles without burning their budget on salaries alone.

Builders, Not Bandwidth

At Lupa, we prioritize professionals who want to grow with the company, not just fulfill a contract. These aren’t freelancers looking for their next gig—they’re career-minded contributors looking to commit. That’s what leads to true team cohesion and long-term results.

The Numbers VCs Should Care About

Cost

Let’s break it down. A U.S.-based senior engineer might cost $180K–$200K per year. A similarly experienced engineer in LatAm? $60K–$80K. Multiply that over a full team and you’re looking at 2–3x savings on salaries alone, with no loss in capability or performance.

Time

Lower burn gives founders room to breathe. They can run more experiments, iterate longer, and invest in core product development without the looming pressure of a shortened runway. Instead of 12 months of survival, they get 24–36 months of strategic execution.

Quantity

Hiring in LatAm doesn’t just lower cost per head—it makes it possible to build complete, well-rounded teams. Instead of choosing between a senior engineer or a product manager, portcos can afford both. That expands their capacity and improves their chance of success.

Quality

Bad hires are expensive. Misalignment, churn, or underperformance can quietly erode a startup’s momentum. By focusing on match quality, LatAm hiring through the right partner reduces those risks and prevents wasteful turnover.

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Why Companies Choose Lupa for High-Stakes Hiring

Built for Match Quality

We go deep before we go wide. Every search begins with understanding the real context behind the role, team dynamics, business goals, cultural fit. Instead of rushing to fill seats, we focus on finding the person who’ll grow with your company.

Rooted in LatAm, Designed for Global Standards

We’re not newcomers to Latin America: we’re built from within. That gives us access to top-tier talent with international experience, excellent English, and a strong cultural bridge to U.S. teams. We filter for quality first, not just cost.

Human-Led, Consultative Approach

Our recruiters are high-context, high-touch, and transparent. We challenge job specs, guide hiring managers, and act as strategic partners, not yes-people. You’ll never get generic CVs or templated messages from us.

Precision Over Volume

You won’t be flooded with options. We send fewer candidates because we’ve already done the heavy lifting behind the scenes. Every profile we share is considered a match, not just someone who checks the boxes.

Ready to Build Smarter?

If you or someone you know is growing a team, and quality is the north star, we’d love to be part of that journey.

At Lupa, we work best with founders and hiring leaders who think long-term, care about cultural fit, and see hiring as one of the most strategic parts of building a company.

Curious to learn more? Book a discovery call today!

By Joseph Burns
Founder

Joseph Burns is the Founder and CEO of Lupa, a company that helps clients hire exceptional talent from Latin America. With more than ten years of experience building teams in the US and Latin America, he combines product leadership at global companies with a strong understanding of nearshore hiring and remote work strategies.

Before starting Lupa, Joseph led product and engineering teams at Rappi, one of the biggest tech startups in Latin America. He built local teams from scratch in nine countries. He also worked at Meta and Capital One, where he focused on using data to make decisions and building products for many users.

Since starting Lupa, he has worked with over 300 clients around the world, hired more than 1,000 candidates, and helped reduce recruitment costs by about 60 percent. His clients include top startups and Fortune 500 companies like Rappi, Globant, Capital One, Google, and IBM.

Joseph is originally from Ohio and has lived in Brazil, Colombia, and Mexico. He speaks both English and Spanish and is passionate about connecting talent across borders and creating global opportunities for professionals in Latin America.

Areas of Expertise: Remote hiring and international team building, North America–Latin America recruiting dynamics, talent market insights and workforce strategy, global staffing models and compliance, and cost and efficiency optimization in hiring.

Testimonials

"Over the course of 2024, we successfully hired 9 exceptional team members through Lupa, spanning mid-level to senior roles. The quality of talent has been outstanding, and we’ve been able to achieve payroll cost savings while bringing great professionals onto our team. We're very happy with the consultation and attention they've provided us."

RaeAnn Daly
Vice President of Customer Success, Blazeo

“We needed to scale a new team quickly - with top talent. Lupa helped us build a great process, delivered great candidates quickly, and had impeccable service”

Phillip Gutheim
Head of Product, Rappi Bank

“With Lupa, we rebuilt our entire tech team in less than a month. We’re spending half as much on talent. Ten out of ten”

Dan Berzansky
CEO, Oneteam 360
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